Extended Partnership with Viktor Hovland

Article
01 January 2025
Model wearing a black short-sleeve knit shirt with white sleeve stripes in a studio setting.Model wearing a black short-sleeve knit shirt with white sleeve stripes in a studio setting.

We’re excited to announce the extension of our partnership with ambassador viktor hovland for another three years.

Since 2019, Viktor has been a valued member of the J.Lindeberg family, embodying our Scandinavian roots and bold vision on the global stage.

Golf Ambassador Viktor Hovland

“J.Lindeberg has been with me through some of the biggest moments in my career, and I'm proud to continue representing a brand that feels like a natural extension of who I am - bold, innovative, and deeply connected to its Scandinavian roots."

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